6 Best Wedding Style Trends You Need to Know

When you begin planning your wedding, the immense range of options available can be overwhelming and it’s hard to know where to start, so we asked AVPartners Wedding Stylist, Mallory, at Novotel Sunshine Coast Resort for the hottest trends in styling and theming.

Mallory’s advice is to think about who you are as a couple when considering wedding styling and incorporate elements that complement your personalities and your vision for your life ahead.

With that in mind, here are 6 stunning wedding style trends to inspire your dream day.

#1 Dried Flowers

Dried flowers and grasses are huge this season; from delicate strands tucked in napkins, to elaborate and luxurious wall features and suspended wreaths. This chic bohemian style can incorporate grasses, wheat, dried leaves, green foliage and florals, adding texture and dimension to any setting. Brides also love that these stunning creations are keepsakes they can take home and treasure forever.

Photo credit: Mallory, AVPartners
Arnycain Photography

#2 Classic White

In 2019, we’ve seen a shift towards elegant, classic wedding styling. Think crisp white linen; white flowing chiffon down the aisle, looped on arbours and woven overhead; and timeless florals of roses and delicate buds with rich green foliage. Finish this everlasting sophisticated style with white and classic decor: wishing wells, understated table centrepieces, crystal glassware and candlelight.

Photo credits: Mallory, AVPartners

#3 Greenery

Luscious greenery and foliage are transforming weddings into glorious gardens and rainforests this season. One approach to the style incorporates tropical palm fronds and rich leaves accentuated by touches of wood, festoons and fresh pineapples; another includes incredible green walls as a backdrop for ceremonies or behind the bridal table instead of traditional linen backdrops. 

Photo credits:
Lou O’Brien Photography
Arnycain Photography

#4 Tipi Weddings

Tipi weddings have been in vogue for a while now, and the trend shows no signs of slowing down! These incredible structures are versatile and can be set up in a variety of locations in multiple configurations. From an intimate single tipi on the sand of the lagoon to multiple tipis for a grand affair, tipi weddings can cater for small to very large receptions. Offering overhead protection while enjoying the balmy night air, tipis can be styled for sit-down dinners, or more relaxed with floor and bar seating and lounges. Whichever way you decide, tipi weddings offer a truly memorable experience.

Photo credits:
Cade Mooney Photography
Alan Hughes Photography
Arnycain Photography

#5 Neon and Festoon signs

These larger-than-life signs are very versatile, adding a bright pop of festivity to your day. Neon and festoon signs can be used in a variety of settings: out on the grass, hung in a tipi above the bridal table or by the dancefloor.

Photo credits: Mallory, AVPartners

#6 Timber Accents

From long communal dining tables and bench seats, grazing tables, outdoor furniture and games, personalised place settings and centrepieces, timber adds enchanting impact. These touches are a return to natural elements, bringing earthy tones and woodsy scents. Timber accents work beautifully with tipi weddings and other outdoor reception styles that can incorporate festoon lighting and gorgeous florals.

Photo credits: Mallory, AVPartners

About AVPartners at Novotel Sunshine Coast Resort:

Surrounded by natural bushland and stunning beaches, Novotel Sunshine Coast Resort offers a variety of exceptional locations for wedding ceremonies and receptions. Having indoor and outdoor options all in one location with accommodation and the airport a five-minute drive away makes this a truly unique venue. AVPartners wedding stylists are on-site and excited to take care of your every need for a flawless and perfect day.

Visit our team at Twin Waters Weddings and Events to find out more about weddings at this stunning location with the AVPartners styling team.

4 Steps to a smooth Christmas Event

The lead up to Christmas can be quite hectic, especially when you are planning a special Christmas function. With so many elements to an event, it’s important to remember how crucial your audiovisual needs are to the event’s success. Keeping in contact with your AV Event Coordinator in the week leading up to your Christmas event will ensure everything runs smoothly on the day.

Here are four tips for ensuring your Christmas function goes smoothly:

Hand digital content and run sheets over

You have spent countless hours preparing incredible content to display throughout your Christmas function. In the week before the event, hand the content over to your AV Event Coordinator and their team who will test your content and ensure it performs as expected. Leaving the content to the day of the event and discovering that the file does not open or play correctly on the screen is a pitfall nobody wants. Checking this a few days out ensures that any corrections can be made in time.

Put your entertainment in touch with the audiovisual team

If you booked any live performers such as a band, it is a great idea for them to touch base with the audiovisual company before the event. This ensures that they can discuss equipment requirements, stage set-up, sound-check and anything else that will ensure smooth transitions between event audio, speeches and live music.

Finalising floor plans

Finalising the floor plans locks in the layout of your event space and ensures correct catering for the event. Confirm the final numbers — particularly on large events, confirm any dietary requirements, check floor plans and make any changes to the room layout. If you have assigned seating, discuss how seating charts can be displayed; if this will be digital supply the media content.

Have a walk-through with your AV Event Coordinator

Your AV Event Coordinator is your contact for all aspects of your audiovisual needs, and it is important to schedule a walk-through with them if possible. If time and geography permits, this face-to-face meeting is when you have an opportunity to see your event space and make any last-minute requests or changes to audiovisual needs or setup and have a final review of the digital content.

About Ritchie Harland

Ritchie Harland is the Partner at Novotel Sunshine Coast Resort for AVPartners, an unrivalled provider of fully integrated event solutions to premier conferencing and event venues in Australia. AVPartners delivers superior technical production and audiovisual technology, tailored event design and styling, with teams of highly-skilled industry professionals. www.avpartners.com

Originally published in Business Events News publication 26th November 2019 for the column ‘Partner Up’.

AVPartners promotes Michael Berger as Associate at Four Seasons Sydney

AVPartners has once again demonstrated their dedication to nurturing talent by appointing Michael Berger as Associate at Four Seasons Hotel Sydney. 

Previously the leading Technical Event Manager at the premier Sydney venue, Michael brings to the Associate role 13 years of AV industry experience. 

The promotion will see Michael apply his knowledge of complex events and team leadership to a wider scope of operational responsibilities and day-to-day processes.

Regarding his promotion, Michael said, “I am looking forward to taking a more central role in AVPartners at the Four Seasons Hotel. I’m excited about the opportunity for continued growth and the new challenges I have yet to face in an industry that truly never gets old.” 

Michael joined AVPartners in 2016 with the Sales Team and acknowledges the support of Venue Partner, Nigel Taylor, and Regional Partner, Teresa Amey, in his career progression.

Michael said, “AVPartners has allowed me to grow in not only my career but also on a personal level.” 

AVPartners’ Partner at Four Seasons Hotel Sydney, Nigel Taylor, said, “It was important that whoever took on the role possessed strong leadership skills and an entrepreneurial approach; Michael has demonstrated this over the last three years and his promotion was an easy choice for management to make. I look forward to seeing him take on the responsibilities of his new role.”

Media Release – AVPartners launches 24m-wide LED screen at Sunshine Coast Convention Centre

The newly-opened Sunshine Coast Convention Centre boasts the largest installed LED screen in Australia.

Five months after the grand opening of the Sunshine Coast Convention Centre (SCCC), in-house audiovisual provider AVPartners is delivering unprecedented event production services to the Sunshine Coast. AVPartners was involved throughout the planning and build of the $10 million purpose-built centre and has installed industry-leading audiovisual technology, the highlight of which is a staggering 24m-wide stage-to-ceiling LED screen.

The LED screen is the largest installed screen in Australia and is suspended on a custom track allowing it to be separated into multiple configurations. This technology caters for the traditional 16:9 content right through to the ultra-wide 24m screen, with tailored media bringing endless concepts for branding and event experiences to life. When in its full size, the screen boasts an 8K resolution width. 

AVPartners’ Partner Ritchie Harland said, “The sheer scale of the screen and the incredible colour replication means client content is delivered exactly as envisioned with phenomenal success. We’re excited to be working with this state-of-the-art technology and creating unforgettable events for our clients.” 

Event experiences can be created from the moment guests approach the Arrivals lounge, which is an immense 400sq metre area featuring high sloping ceilings, luxurious relaxed seating, an impressive 5m x 3m LED screen, digital signage and secretariat — all of which can be customised to suit a client’s needs and tailored by AVPartners’ expert stylists. 

The tropical regional setting of the Sunshine Coast Convention Centre provides a point of difference to the facilities found in major cities and convention centres.

“Guests are stunned every time they step out of their events into the natural oasis surrounding the centre,” Mr Harland said. “The setting becomes part of the event experience and is completely unique to the Sunshine Coast.”

AVPartners provides the technology, style and expertise to deliver flexible, transformative and unique events from conferences to gala dinners, trade shows and exhibitions and social events.

As AVPartners were involved with the architects and builders during the design and development of the convention centre, installed audiovisual technology is seamlessly integrated into the venue. 

North-East Queensland regional partner for AVPartners Andrew Delangen said, “Being involved from the very beginning allowed us to put forward design ideas to provide a safer, faster, cleaner and future-proof product.

“This provides the client with flawless event execution, and means no matter where guests are positioned in a room, they will experience the clearest sound and unforgettable visuals, whether it is an event for 20 people or a thousand.”

Ritchie and his team of Technical Event Managers, Stylists and Technicians are thrilled to be putting their abilities and technology on display this coming November when the Sunshine Coast Convention Centre will be hosting the Queensland Tourism Awards. 

The event is a huge win for the Sunshine Coast and is one AVPartners is delighted to be a part of.

About Sunshine Coast Convention Centre and Novotel Sunshine Coast Resort

The Sunshine Coast Convention Centre is the ultimate conference, meeting and event venue destination, located within natural beauty of bush and beach at the Novotel Sunshine Coast Resort.   The premier convention and event destination combines a world-class business and leisure venue with event expertise to create unique experiences. Industry-leading facilities cater for groups, organisations and associations across a wide range of industries and interests. With fresh air and fresh ideas, we offer a flexible new way to conference, curating unforgettable unique experiences which are outside the box and creatively integrate indoor and open spaces with world-class technology, hospitality and services.

Delivering Wonder-Full experiences and smart business outcomes. Step outside the box, this is not your average convention centre, discover more at https://sunshineccc.com/

Media Release – AVPartners brings leading audiovisual technology to Shangri-La Hotel Sydney

AVPartners commenced as the in-house audiovisual provider for Shangri La Hotel, Sydney in April 2019. The partnership included an incredible upgrade to the Sydney hotel’s capabilities for conferencing and events. AVPartners led an innovative transformation with state-of-the-art technology, including an extraordinary stage-to-ceiling LED screen in the ballroom. 

The impressive LED screen measures a whopping 11m x 3m and has the ability to be broken into a variety of smaller dimensions, moving on a track across the ballroom’s back wall. The unique AVPartners design allows for countless combinations for creative and effective branding and theming concepts.

The technological advancements work hand-in-hand with AVPartners’ ‘Partner-Driven Difference’; a business model unique to AVPartners where a Partner is positioned in the venue. This service offering ensures the business is being led by someone with industry experience, management capabilities and a true stake in the venue’s success. The ‘Partner-Driven Difference’ has a proven success record for improving capture rates, and newly appointed partner Jovan Singh is keen to continue the trend.

AVPartners’ Partner at Shangri La Hotel, Sydney, Jovan Singh, says, “This technology allows for truly innovative and creative events. We’re thrilled to have the opportunity to showcase the abilities of our team within the spectacular event spaces at the Shangri La Hotel, Sydney.”

The premier hotel’s event space spans across four levels and includes a ballroom, which can hold up to 500 guests and also be split into two rooms, and 17 meeting rooms. 

“AVPartners audio visual technology has revolutionised our meeting and conference spaces, particularly the state-of-the-art LED screens, which provides our clients with the capabilities to make digital storytelling a key part of their events”, said Robert Miletic, Director of Sales & Marketing, Shangri-La Hotel, Sydney.

In addition to the LED screen, the ballroom enhancements include colour-changeable feature lighting in the hotel’s existing chandeliers and innovative ‘pin-spot’ lighting; these lighting features enhance events with their ability to bring a colour theme to life. Additional visual, draping and audio solutions throughout the ballroom and all meeting rooms complete the upgrade and create a fully integrated and seamless experience for future events at the Shangri La Hotel, Sydney.

The AVPartners event services team at Shangri La Hotel, Sydney are on hand to provide clients invaluable assistance in the lead-up to, during and after each event, including advice on design, theming, and event engagement. 

AVPartners promotes Jovan Singh as Partner at Shangri-La Hotel Sydney

AVPartners continues to thrive on promoting from within by appointing Jovan Singh as Partner at Shangri-La Hotel Sydney. 

In early 2019, AVPartners was appointed the in-house audiovisual provider for Shangri-La Hotel Sydney, and with this Jovan was offered the role of Partner. 

Previously in an associate role, the promotion has seen Jovan take his technical event knowledge and strong management skills to new heights as he leads the team at the luxury Sydney hotel. 

Thrilled to be part of the project from the very beginning, Jovan said, “It was a highlight for me being able to build the venue from scratch, including my fantastic team.”

With an AV career spanning 12 years, Jovan commenced his career with AVPartners as a Senior Technician in 2015 and has progressed quickly in just over four years. In 2016 he was promoted to Operations Manager and then was awarded the Associate position in 2017.

Regarding his recent promotion, Jovan said, “I was excited to take the next step in the company and be entrusted to run my own venue. I am very proud to be an equity partner in this business.

“So far I found the role to be a huge learning opportunity. I feel I have grown in both my personal and management skills in the short time I have been in the new role.”

An outside-the-box thinker and problem-solver, Jovan enjoys the versatility of the events industry, and that no two days are the same. In reference to evolving technologies, Jovan said, “The AV industry is ever-changing and I like that AVPartners is at the forefront of it.” 

AVPartners’ NSW Regional Partner, Teresa Amey, said, “Jovan was the perfect candidate for this position; he has proved himself with every new challenge and I have no doubt he will flourish in this leadership role.” 

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About AVPartners

AVPartners is an unrivalled provider of fully integrated event solutions to premier conferencing and event venues in Australia. AVPartners delivers superior technical production and audiovisual technology, tailored event design and styling, with teams of highly-skilled industry professionals. 

www.avpartners.com 

Media Release – AVPartners launch ultra-wide LED screen at Sofitel Brisbane Event

The newly installed LED screen at Sofitel Brisbane Central was a highlight at the unveiling of the hotel’s rebranding event ‘Live the French Way’ on the 17th of July 2019. In-house audiovisual provider AVPartners completed an upgrade to the premier Brisbane hotel’s event technology in the lead-up to the rebranding. 

The technical upgrade was implemented throughout all meeting rooms and the ballroom. It included an LED lighting installation in the lobby which projects breathtaking slow-moving colour patterns onto the gorgeous glass atrium.

This stunning visual cue and the ballroom’s impressive LED screen take the five-star luxury venue to an unprecedented level in the delivery of their events. 

The massive 18m x 3.5m LED screen has the ability to be broken into a variety of smaller dimensions, right down to 18 individual 1m x 3.5m panels or to its full size sweeping across the entire ballroom.

Sofitel Brisbane 18m LED screen

In smaller dimensions the screen features high-end ‘plug and play’ technology. This technology and the sheer size of the screen provides Sofitel Brisbane Central with a competitive advantage to offer their high-end and corporate clients, and enables endless combinations for innovative branding concepts.

AVPartners’ Partner at Sofitel Brisbane Central, James List, says, “The scale of the screen is unique to the Sofitel and the clarity is mesmerising to experience.”

AVPartners Brendon Biffin and James List set out to create a seamless technical event experience for Sofitel Brisbane Central’s conference and event guests.

The 18m screen allows guests to be fully lit on stage during presentations

The technology has been tastefully integrated to complement the sophistication of the event spaces throughout the hotel. This thoughtful approach allows the team to link spaces and levels creating a feeling of cohesion in an event.

The launch party was the perfect opportunity for the AVPartners technical team and newly established Creative Media Department to showcase the state-of-the-art equipment, and for Sofitel Brisbane Central to present the new direction for the hotel; a blend of modern technology and luxurious French elegance.

About AVPartners 

AVPartners is an unrivalled provider of audiovisual services to premier conferencing and event venues in Australia. AVPartners innovative service offering delivers fully-integrated event solutions through superior technical production and audiovisual technology, tailored event design and styling, and teams of highly-skilled industry professionals. Visit www.avpartners.com today for more information.

SAI Global ISO 9001:2015

AVPartners ISO 9001:2015 Certification

We are proud to announce that AVPartners has now attained our ISO 9001:2015 Certification. It’s taken two years to achieve and involved a complete review of every policy, process, business system and software application. We’re very proud of our team for their dedication and commitment to the ISO project.

With ISO Certification requiring significant time, money and resource, it has rarely, if ever, been undertaken by an AV outsourcing company in Australia. However, AVPartners’ management considered it critical to their positioning as the market leader in quality and service delivery.

As AVPartners’ Managing Partner, Andrew Hackett explained, “ISO Certification is a very serious commitment to quality, performance and people.”

For AVPartners’ clients, the ISO accreditation means a level of consistency and certainty in service delivery that is recognised internationally as being best practice.

AVPartners provide audiovisual services to major venues and hotels across Australia.

8 ways to encourage user generated content at your events

User generated content is an easy way for brands and companies to expand their marketing reach with little to no hands-on effort. With the prevalence of social media, companies can easily share content that their audience creates. The power of this is that their audience effectively becomes an endorser for the company, without payment having occurred. This also means the company gains trust amongst its audience.

So how can you translate this to encourage user generated content at your next event? Here are 8 tips.

Create a hashtag

Create a relevant hashtag with your delegates prior to the event and if it’s annual, make sure you include the year so your delegates don’t accidently post about a different event. For example, if you are hosting the National Safety Conference 2019, your hashtag might be #natsafetyau19.

Create a social media wall at your event.

This consists of a large screen, or wall that you can project onto and is linked to popular social media feeds like Instagram, Facebook and Twitter. The wall should focus on your event hashtag or handle and see all the pictures, tweets and status updates your delegates are posting live throughout the event.

Create a selfie wall

Different to a social media wall, this consists of a physical frame or backdrop featuring your event hashtag, theme colours and anything else that will clearly identify your event. Attendees can then take a selfie with the frame to add to their own social media pages. As added incentive to take a selfie, you may wish to allocate certain times your delegates can get a photo with a superstar speaker. Having the chance to get a picture with an expert in their industry is a great incentive to get involved, and effectively promote your event.

Run a contest

This is a fun way to encourage your attendees to upload their own pictures and videos of the event. You could run the competition like a treasure hunt and the first person to post a photo of a certain exhibition stand, for example, could win free tickets to next year’s event. If you change the competition frequently enough, this will encourage your attendees to continue posting photos and videos for their chance to win.

Create an interactive conference program

Encourage your attendees to get up and take part during the presentations. Whether it be by sharing their opinion alongside an industry expert or running a roundtable, give your attendees a reason to take pictures or videos and connect with one another. This is the perfect opportunity for the ‘humblebrag’ where you delegates can say “look where I am and look what I did.”

Theme your event

Theming allows you to create interesting concepts, images, colours and shapes that your attendees are bound to want to take photos of. If you choose to have a theme, you can promote it through your audiovisual elements, dress code, invitations, programs, marketing, decor, entertainment, food and music. For example, an Alice in Wonderland theme might include a big screen with a looped video of Alice falling down the rabbit hole. Your tables could have teacups and red roses as centrepieces.

Hire awesome entertainment

Impressive entertainment can really set your event apart from the rest. By choosing highly visual or sound focused entertainment, you can give your attendees something to video or take photos of. You might consider hiring comedians, puppeteers, magicians, dancers, trapeze artists, balloon artists or DJs. Encourage your attendees to share the photos or videos they take on your social media pages to get the word out.

Leverage influencers

If you have held your event previously, you will already have social media followers. Turn these followers into influencers by encouraging them to write a review on your social media page about their favourite part of the event. Sharing their feedback is a great way to encourage new people to attend and shows your past attendees you value their thoughts and opinions. This feedback can also help you learn and create a better event.

AVPartners is an in-house audiovisual specialist for hotels and event venues around Australia. We can help to bring your event alive with a theme and can support the technical needs of your event. If you would like help encouraging user generated content at your event, contact us today.

5 tips to encourage guests to attend your next conference

One of the biggest challenges when hosting an event is ensuring you have enough guests attending to make the event worthwhile. Here are 5 tips that can help you to boost your numbers at your next conference, without the last minute ‘free-ticket’ scramble.

Consider the timing of your event

It’s important to do careful research when considering what time of year to hold your conference. To encourage guests to attend, ensure there are no other competing conferences, events or holidays that may draw your delegates away from attending.

To avoid conflicting events, the first step is to conduct some research looking for other conferences, awards ceremonies and gala dinners that may be of interest to the industry. Take note of when they are being held and when there are reasonable gaps.

Secondly, think about busy holiday periods, like summer when people are inclined to travel and also any holidays that are industry specific, for example bank holidays for those in finance or school holidays for educators. Steer clear of those.

Next, consider how long you want your event to run for. While you may have a lot of content to cover, it may not be practical to host a week-long affair. You will need to consider the cost of venue hire and how much time your potential delegates are likely to get off work.

Offer early bird pricing and reward last year’s attendees

If this is an event you have held previously, an easy way to encourage attendees to register is to offer a returning delegate discount. This is a good starting point to gauge early interest in your event.

You may also wish to offer discounts for colleagues working at the same company. For example, if two delegates from the same company register (at the same time), a third can come for free!

Alternatively, ‘early-bird’ pricing for keen attendees who register far in advance is another way to draw a baseline of expected numbers. If you get good takeup for your early bird pricing, either your discount is too good to refuse or your attendees believe you really have something exciting and important to share.

Invite a high profile speaker or entertainer to present

Whether it be a celebrity in the industry or an actual Hollywood celebrity, getting a notable person involved in your event is sure to boost event registrations as your attendees want the opportunity to see and meet this high-flyer.

Remember that high flyers may ask for payment to be involved in your event, so if you plan to go down this route, make sure you factor that in to your budget.

They may also only be available at certain dates or times, so either consider this when choosing a date to host your event or make sure that your agenda is flexible.

Use reputable suppliers for your catering, audiovisual and venue needs

Choosing well-known suppliers for all your event needs, demonstrates the professional calibre of your event.

Some suppliers work in-house, like AVPartners, so they have strong knowledge of the venue you have hired and will be well connected with staff. This means aspects around setup may be integrated, creating a more cohesive event. For example, if you are choosing to have a theme, the way the room is dressed and the lighting and sound utilised to reflect this theme will be in sync.

Having a strong understanding of the venue is particularly useful for audiovisual suppliers as they will know the quirks of lighting and sound inside your chosen venue. With strong venue knowledge, they can set your lighting at the appropriate height and sound at the appropriate level to achieve best results.

Likewise, if you have any type of query, it’s easier to be pointed towards the right staff member who can assist. Using seasoned suppliers also means you have strong support should something go wrong.

Promote your event using social media

Social media has the ability to reach far and wide very quickly. It’s easy to create a social media page advertising your event and have interested people share this and talk about it. People are far more likely to be interested in an event if their friends are attending.

It’s worthwhile encouraging attendees to get involved in a conversation on social media as a way to promote the event. Or better still, provide your attendees with a ‘sneak peek’ of what they can expect to see at the event. Perhaps a short video of a speaker or photos from a past event. This is a great way to create excitement around your event and it’s easy content for your attendees to share and hopefully entice others to register.

AVPartners are the in-house audiovisual specialists for a range of hotels and event venues across Australia. Contact us so we can assist you to boost your delegate numbers at your next conference.